14 Oct 2020 L' Atelier de Joël Robuchon launches in Dubai’s DIFC with K-array sound system L’ Atelier de Joël Robuchon is a modern French restaurant from legendary French chef Joël Robuchon, who held more Michelin stars than any chef in the world. L’Atelier opened its first branch in DIFC, having the biggest showcase in the world, with more than 10,000 m2. In addition to the open space dining room, the… Read more
28 Sep 2020 Sleek new Iris Dubai, chooses K-array for impeccable sound solution Featured in Pro AVL MEA magazine: K-array proves to be a sleek and powerful solution for Iris’ newest outlet in Dubai, writes Simon Luckhurst. When a signature concept starts to resonate and get popular in a region, it’s often not long before we see the owners looking to replicate this success in other places. Located… Read more
28 Aug 2020 Boxica High-tech Boxing Concept Teams up with Procom for Sound and Lighting Solution Located in the heart of Studio City, Boxica is a brand new boxing gym concept in the UAE. Classes focus on strength, speed, and agility training in a high-energy environment. Procom was brought on board to help bring the high-tech fitness studio to life with a complete audio, lighting, and control solution. The goal of… Read more
27 May 2020 Soho Garden Lights up its Outdoor Venue All Year Long with Cyclops Lighting Set alongside the Meydan Racecourse in downtown Dubai, Soho Garden brings the soul of London’s Soho into the heart of Dubai with a vibrant and unique mix of music, food, and cocktails. As the garden opens 365 days a year, the venue required a lighting system with high intensity, while withstanding extreme outdoor conditions. The… Read more
27 May 2020 Nshama Chooses Procom for its Outdoor Cinema Nshama is a Dubai-based developer of integrated lifestyle communities offering exceptional value to aspiring homeowners since 2014. Nshama projects are self-contained and offer residents all their needs in close proximity. The outdoor cinema consisted of the installation of a customized P4 outdoor screen with ground support using HD44 truss structure from Eurotruss. For audio, a… Read more
26 May 2020 Xstrike’s Real-life Gaming Experience is brought to life with full Lighting and Sound package Xstrike is an indoor action-packed entertainment destination located in the heart of Dubai and offers a completely new way to experience the adrenaline-pumping atmosphere of a real-life battlefield. Procom was brought on board to help in the design and implementation of a complete lighting and sound effects package that played a critical role in the… Read more
16 Apr 2020 Dubai College Gets Full Lighting and Rigging Solution for its Black Box Theater Dubai College is one of the world's leading co-educational British schools. Renowned for its outstanding academic results, the College is equally successful in creative arts. As the college needed a new lighting system for its Black Box Theater, a variety of versatile fixtures from Cyclops Lighting was supplied to serve the best theatrical performances and… Read more
10 Apr 2020 Cultural Center in Dubai Chooses K-array for its Discreet Look & Line Array Technology The Ismaili Centre, Dubai is a complex of creative spaces for contemplative, cultural, educational and recreational purposes. Located in Oud Metha, the center stands out for its amazing architecture and natural stone design. The main hall within the center required a new sound system that not only provided clear and even sound coverage but also… Read more
26 Mar 2020 Emirates Hills Villa Gets Full Audiovisual Solution for its Entertainment Lounge Emirates Hills villa is not just any villa in Dubai. Not only does it feature a gym, spa, and cinema, but also a full-fledged entertainment lounge that can host more than 100 people. Procom partnered with Auratech to provide a complete audiovisual solution to bring the basement lounge to life. K-array was the sound system… Read more
26 Mar 2020 Dubai Festival City Goes Bigger and Better with 2019’s Festive Show Effects Dubai Festival City is the Middle East’s largest residential, business and entertainment development. Following on from the successful implementation of Antari’s S-500 high-output, silent snow machines in 2018’s Festive Market, the DFC management decided to expand the show with the addition of ten more machines across the outdoor festive market. Along with this, two DNG-250… Read more
26 Mar 2020 Storm’s Immersive Audio Experience with K-array Storm is a cycling boutique in Mirdif 35 Lifestyle Center, Dubai. Following on from the success of the recent gym and studio installations, the management of Storm approached Procom as they needed a powerful, discreet sound system solution with high-quality output. K-array was the perfect choice. Procom designed and installed the system while working closely… Read more
26 Mar 2020 Town Square Dubai by Nshama Gets Full Audio and Lighting Solution for its Park With parks spanning 154,000 square meters, 16 community gardens, and an extensive network of trails, Town Square Dubai Park is the ultimate family destination. The management approached Procom to provide its Events stage, Carousel and Kids Train areas with full audio and lighting solution. For the Events Stage area, K-array’s portable line array audio system… Read more
23 Jan 2020 The Meat Company re-opens with a luxurious new look and Sound System to match Featured by Pro AVL MEA magazine by Simon Luckhurst: The Meat Company is an African steakhouse chain with a popular outlet in Dubai's Madinat Jumeirah. The venue has recently reopened with a change to its look. As part of the upgrade, Procom Middle East installed a new audio system for BGM, DJ and band use,… Read more
23 Jan 2020 Ripley’s Believe It or Not comes to Dubai with DAS Audio and Cyclops Lighting The museum is now open at Global Village. The region's first-ever attraction of this kind which houses the world's weirdest and wackiest oddities. Hosting artifacts and displays from all around the world in 6 key galleries, an audio & lighting solution was required to help bring this museum to life. Procom Middle East was selected… Read more
23 Jan 2020 Crank Gym uplifts their members' workout experience with Madrix and Cyclops Lighting Crank is a class-based, boutique studio open in AL Quoz’s Alserkal Avenue. The venue offers a wide range of workout programs, all featuring complete Audio Visual integration through their classes and training spaces. The concept behind the new Madrix installation was to incorporate Traditional Arabic geometry and pattern work into a three dimensional, pixel mapped… Read more
23 Jan 2020 Horizon English School Upgrades Pro AVL Solution of its Hall Horizon English School, founded in 1992, is a non-selective, private school in Dubai. It offers English curriculum education for international students from more than 47 countries. The school hall, used as a multi-functional venue for drama classes, school assemblies, and yearly school performances, a complete refurbishment Procom was chosen as the preferred partner in completing… Read more
21 Jan 2020 Brighton College gets full AVL Solution to host Annual Productions Located in Al Barsha South in a purpose-built campus, Brighton College Dubai provides state-of-the-art facilities and is committed to becoming the leading British curriculum school in the Middle East. Brighton College hosts annual productions and therefore required an A to Z technical solution for professional AVL equipment along with specialized training and hands-on support for… Read more
21 Jan 2020 Five Palm Jumeirah Opts For Outdoor Lighting Solution By Cyclops Lighting Five Palm Jumeirah, known as the hottest hotel on Palm Jumeirah, is a distinctive hotel that captures the glamour of Dubai. On its 16th floor is set The Penthouse Dubai: a lively adults-only rooftop day club and evening lounge offering spectacular views of the stunning Dubai skyline. Being an open-aired rooftop venue, a lighting solution… Read more
21 Jan 2020 Horizon English School Chooses DAS Audio for its Lab Horizon English School, founded in 1992, is a non-selective, private school in Dubai. It offers English curriculum education for international students from more than 47 countries. Procom was chosen as the preferred partner to fully integrate the audio system within the Science Technology Engineering Mathematics Lab Sound System matching its aesthetics and allowing the user… Read more
21 Jan 2020 Kailash Parbat chooses Procom for sound and lighting design solution From Pro AVL MEA magazine by Richard Lawn Located on the southern side of Dubai Creek, the 40 restaurants and shops that make up Al Seef is the latest creation of property developer, Meraas. Steeped in history with a large amount of Emirati culture, Meraas has daringly blended a modern and distinctive shipping container-style design… Read more
21 Jan 2020 Caesars Bluewaters Dubai Chooses K-array for High-end Audio Solution Nestled on Bluewaters, Dubai’s most sought-after island oasis, Caesars Bluewaters Dubai is an immersive destination featuring iconic hospitality, top-notch dining experiences, amazing entertainment and generous amenities. The client required a high-end audio solution for background music within the hotel main entrance and VIP parking area. The system needed to be directional and IP rated. For… Read more
21 Jan 2020 Dubai's Quranic Park - smoky, misty jungle effects with Antari From Pro AVL MEA magazine by Simon Luckhurst: “Created to introduce and educate the miracles of the Holy Quran, Quranic Park is an open-walled 60-hectare development located in Dubai’s Al Khanwanjee district. The main focus is on the Islamic garden and the 54 plants mentioned in the Holy Quran, most of which are protected within… Read more
21 Jan 2020 Nord Anglia International School gives new life to its Auditorium' lighting system As part of a lighting upgrade for its auditorium, Nord Anglia International School in Dubai, UAE, has invested in 6 x PR 300W warm white LED profiles and 6 x LEDE 300S LED spot moving heads from Cyclops Lighting, in addition to 1 x Quartz compact console from Avolites. The existing lighting rig and fixtures… Read more
21 Jan 2020 La Perle Dubai’s extravagant show by Dragone chooses Antari Low Fog and Snow machines La Perle is a show that combines the spirit of Dubai with an iconic 860 sqm ‘aqua-stage’. The custom-built theatre was constructed around the show’s concept. Inspired by the vibrancy of the host city, the show has it all – from cascading waterfalls to fantastical characters. Low foggers and snow machines are an essential part… Read more
21 Jan 2020 Dubai English Speaking School Modernizes its Hall with Full AVL Solution Following on from the successful upgrade of the audio system in the main hall two years ago, Dubai English Speaking School decided to fully renovate its theatre, including lighting, sound, video, staging, and control. The hall was extremely reverberant due to the large volume and big surface area. Therefore, a full-room acoustical treatment was provided.… Read more
16 Jan 2020 Mohammed Bin Rashid Library Opts for safety with Eurotruss trusses in Auditorium The Mohamed Bin Rashid Library aims to stand alongside the largest and most famed libraries in the world. Its development includes a 500-seat theatre and is located in Al Jaddaf. The Library required a 15.5m long truss to be suspended from the auditorium ceiling for the lighting rig. Eurotruss was the client’s top choice for… Read more
15 Jan 2020 Horizon English School Upgrades Audio System for its Music Rooms and Recording Studio Horizon English School, founded in 1992, is a non-selective, private school in Dubai. It offers English curriculum education for international students from more than 47 countries. A new performance block was built including a number of music rooms and a recording studio. Procom was asked to complete the full acoustical and technical fit-out of the… Read more
02 Jan 2020 Souk Madinat Boardwalk comes to life with K-array Audio Located close to Trader Vic’s, the elevated deck offers views of the Burj Al Arab Jumeirah, and also gives access to Madinat Jumeirah’s abras for visitors to journey through its waterways. The restaurant deck is home to Italian restaurant Trattoria Toscana, authentic Greek restaurant Taverna and newly opened avant-garde American style bar and restaurant Americano. The newly opened location required… Read more
19 Sep 2019 Dubai Offshore Sailing Club sound system outdoor installation with DAS Audio Dubai Offshore Sailing Club (DOSC) was born in 1974. DOSC is now known for its excellent facilities enjoyed by over 700 members, with a busy social calendar. The club hosts multiple events throughout the year as well as a weekly schedule of entertainment ranging from DJ’s to Bands & AGM meetings. The scope of this… Read more
09 Sep 2019 Dwight School Dubai chooses Procom for complete AV solution for annual productions Founded in 1872 in New York, Dwight is now a leading international IB World School with campuses on three continents. Dwight is dedicated to igniting the spark of genius in every child. The school hosts annual productions and for this, they required a full technical solution for audiovisual equipment along with professional training and hands-on… Read more
22 Aug 2019 Al-Habtoor City & La Perle light up the sky with Cyclops Lighting Sky Trackers Al Habtoor Theatre, located in the heart of Dubai in Al Habtoor City, is home for Dubai’s #1 Show "La Perle". The client was looking for a high powered beam light, to light up the sky over La Perle theatre entrance and grab visitor's attention on the entrance. For this Procom proposed the Cyclops Lighting… Read more
10 Jun 2019 Dubai Ice Rink Reconfiguration of BGV-C1 Chain Master Hoists Dubai Ice Rink is a high profile leisure attraction at The Dubai Mall. Located on the ground floor, the Olympic-size Ice Rink has 5 lighting rigs suspended from the 4 level ceiling. Procom was involved in changing the configuration of the high safety standard BGV-C1 hoists from Chain Master from a climbing to a fixed… Read more
24 May 2019 ONI opens its doors and chooses DAS Audio for its sound system From Pro AVL MEA magazine by Simon Luckhurst: As a melting pot of many different cultures, Dubai is home to a cacophony of dining experiences – everything from fast food to fish and chips or a curry can be sourced with the right determination. Acutely aware of the need to offer a new type of… Read more
10 May 2019 Drai’s Dubai gets full Video & Lighting solution for an immersive club experience Known for its festive evenings, Drai's is a private swimming pool during the day which turns into an open-air dance floor once night falls. Procom came on board to provide the venue with a full video and lighting solution. The main creative visual element at the venue is a scattered high-brightness LED Screen, created using… Read more
20 Feb 2019 Dubai English Speaking School Hall gets an AV renovation Situated in Oud Metha Road lies Dubai English Speaking School. The school opened its doors in 1963 and has students from more than 50 countries. It aims to develop self-worth and enjoyment in the process of learning. The management of the school approached Procom requesting a solution to refurbish their school hall that was last… Read more
13 Dec 2018 Dubai Festival City brings Snow to Dubai with Antari Dubai’s most Magical Festive Market has been launched this December at the Dubai Festival City. Festival Bay will be celebrating until Christmas day with a large Christmas tree, holiday carols, festive-themed shows, and last but not least the first snowfall to be seen in Dubai this year. For this, the client needed a large-scale snow… Read more
18 Oct 2018 Cez Dubai, chooses DAS audio for hybrid sound system solution Located between Dubai Mall and the Residence Hotel, Cez is maximizing its’ appeal to shoppers and guests alike. Cez is a charming lounge/restaurant concept distinguishing itself with a natural kitchen atmosphere with a chic design of lavender flower displays climbing ceiling trellises and a pair of overhead glazed domes. For the sound system, the interior… Read more
02 Aug 2018 Atelier M, chooses Procom for lighting design upgrade Venue: Atelier M Date & Location: December 2017, Pier 7 in the heart of Dubai Marina The Management of Atelier M, a luxurious 3 floors destination combining: a fabulous restaurant for dinner, an art-deco inspired lounge for evening entertainment and a rooftop terrace approached Procom to upgrade the lighting system for both the club and the rooftop… Read more
15 Jul 2018 White Club, chooses Firenze sound system from K-array Client: White Dubai Date & Location: September 2017, Dubai Meydan Racecourse Grandstand Rooftop White management approached Procom Middle East to provide their entertainment technology expertise and help the club overcome a new daring challenge. In order to meet the client’s requirement for a homogeneous, high SPL sound in the venue adaptable to the different setups, Procom… Read more
08 Jul 2018 VII Club in Dubai, using Madrix for Unique pixel mapping ceiling and 3D chandelier Client: VII Club, Dubai Date & Location: 2017, UAE The 4000 square foot venue reached out to supply and commission a state-of-the art RGB lamp ceiling grid with a circular 3D chandelier in the middle all pixel by pixel controlled allowing amazing colorful effects. Procom supplied the ceiling of the VII indoor lounge with over 1000… Read more
23 Mar 2017 Rooftop club covered by large Eurotruss structure Client: White Club Dubai Location: Dubai, UAE Outdoor rooftop entertainment venues face a challenge in building a temporary/semi-permanent structure that can support the full decor and entertainment technology of the venue. White Club Dubai approached Procom to set up the structure in a short period of time The rooftop is located in the desert and not surrounded… Read more
23 Mar 2017 Matto, Italian bar-lounge in Dubai fine tunes its elegant interior design with a stylish K-array Sound System Client: MATTO - Italian Restaurant in Dubai Date & Location: 2017, Dubai AddMind, the hospitality group behind Matto, required a sound system that would be visually compatible with the stylish industrial interior design; and yet be suitable for soft restaurant music, bar-lounge and DJ at the same time. The 5 meter high ceiling was kept open to… Read more
23 Mar 2017 Dubai’s cultural and musical desert experience chooses K-array Client: Meraas – Qasr El Sultan Date & Location: 2017, Dubai Meraas approached Procom with its latest concept: A desert cultural and musical experience. The brief included an audio system that is suitable for outdoor live musical performance of more than 500 people but should not interfere with the looks of the venue Procom installed… Read more
23 Mar 2017 3D video mapping wall for Dubai night club Client: White Club Dubai Date & Location: 2016, Dubai For its 3rd opening season, White Club Dubai, the largest outdoor Club in Dubai, approached Procom Middle East to add a state of the art video mapping wall to their audiovisual set up The existing LED wall already installed was broken down into smaller patches with different shapes, dimensions,… Read more
22 Mar 2017 Dubai attraction HUB ZERO opts to build its interior with Eurotruss truss structure Client: Hub Cafe Dubai Date & Location: 2016,Dubai Brief: The Dubai café opted to build its interior with a fixed installation of rectangular grid truss structure, conveying style, modernism and innovation. Challenge: Solution: Procom Middle East supplied and installed a fixed structure of rectangular grid truss made out of Eurotruss heavy duty 40 x 40… Read more
22 Mar 2017 Bollywood -Dubai parks, chooses Eurotruss as support structure for large LED backdrop Client: Bollywood Park - Dubai Parks Date & Location: 2016, Dubai Brief: the requirement was to create 3 rectangular arches truss structures and 1 backdrop that would serve as the main stand for the huge LED screens installed on stage. Solution: The LED wall is made out of 4 arches each one of different size. Each one… Read more
22 Mar 2017 White Dubai chooses Procom Middle East for Laser show solution Client: White Club Dubai Date & Location: 2016, Dubai White Dubai approached Procom Middle East with the requirement to create an in-house laser show that would complement its dancer's show. The final set-up was made out of 12 high power RGB lasers surrounding the venue with IP rated casings – 8 in the middle directed at… Read more
22 Mar 2017 Sony flagship store -Dubai Mall for full entertainment lighting set up Client: Sony Flagship Store – Dubai Mall Date & Location: 2015, Dubai Brief: Sony Middle East' flagship at the Dubai Mall had a design idea in mind including entertainment lighting with a modern industrial look. Solution: A mix of silent spot lights and wash lights was supplied along with FD34 eurotruss trusses. The system was connected to the Avolites Titan… Read more
22 Mar 2017 Taiga Club in Dubai, chooses Procom to build Curved LED wall Client: Taiga Dubai Date & Location: December 2014, Dubai Staying true to the arched wall architecture of its Beirut club, Taiga Dubai was looking to equip the wall with an LED screen that mimics the traditional arch. Procom opted for a screen that was actually a wall of LEDs that had to be built from… Read more
22 Mar 2017 Waka, the Peruvian bar lounge in Dubai chooses K-array Client: Waka Peruvian Kitchen Date & Location: 2017 Waka the Dubai Peruvian bar-lounge approached Procom for a high-end sound system to match the perfectly designed interiors. The place included a dining area and a bar area for louder music Solution: 8 K-array Kobra KK52 Line Array Variable systems were installed in each of the 2 dining areas.… Read more
