+97142369777
[email protected]

Pure White

- Dubai, UAE

Pure White Dubai Opens with Adamson Systems, Visiotek and Cyclops Lighting

Pure White is the brand-new, high-end club, made famous by the legendary White club in Meydan, that has opened in Dubai Harbour. It offers visitors a high-end clubbing experience as well as a line-up of A-list artists. With a 1,500-people capacity, Pure White is designed as an outdoor super club where high-end parties meet hi-tech elements. Pure White Dubai will feature a venue where a modern interior, gigantic LED panels, and hypnotizing sound installation reign supreme.

To create the immersive clubbing experience, Procom supplied the club with over 220 cyclops lighting fixtures, LED screens and the region’s first Adamson CS series audio system. 

Pure White is the first super club in the region to deploy Adamson Systems’ intelligent loudspeakers. The venue opened with an A-List selection of artists including Usher & French Montana who used both the main system and M-Series monitors for their performances.

Various product lines from Adamson Systems were integrated to achieve the perfect immersive sound experience with the main system comprising of primarily the CS10 two way, full-range intelligent loudspeakers from the CS series which have been installed throughout the venue, together with the CS119 subs, the CS10P for DJ monitors, and the CS gateway and CS bridge for communication. 

Along with the CS-series, additional subs and point sources from the IS-series have been deployed as reinforcement in the venue. The IS10P’s, a 2-way, full range point source cabinets provide equal tonal balance when moving outside of the intended coverage pattern while the IS119 is the larger subwoofer in the IS-Series. It is mounted in an ultra efficient front-loaded enclosure, designed to reproduce clean, musical low-frequency information. 

All artist monitoring was achieved by deploying the M15A/P for stage monitors of the M-series. The Adamson M15 multi-purpose loudspeaker features an extremely low profile, symmetrical pentagon design, with a 50-degree conical waveguide

Over 220 Cyclops moving heads were installed in the venue including the Sparkly-37WR and Sparkly400pro. All lighting was controlled using Avolites Arena and Madrix Luna 16 nodes.

Visiotek LED Screens were selected and consisted of the P2.604 LED Displays. The screens are controlled via NovaStar MCTRL4K and the MCTRL660Pro LED display controllers. 

Power Distros MD125-02RCD Main Distribution Box distributed power for the systems.

For sales and after-sales support:

Tel: +97142369777

WhatsApp: +971505047526

Mail: [email protected]

For general inquiries:

Mail: [email protected]

Office, Showroom, Warehouse, and
Service center opens from
Monday till Friday - 9am till 6pm
Saturday - 9am till 3pm
9, 51st street, DIP 2, Dubai, 35428, UAE

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